Work Experience
Graphic Designer
Nutrawise/Youtheory | November 2019 - March 2020
Executed label design for new and existing products.
Responsible for digital & print ads for international distribution.
Managed content and designed graphics for company website.
Aided in creating booth graphics for trade show events.
Crafted physical product mock ups for sales presentations & trade shows.
Created digital product mock ups and mock up templates to aid in creating clean product renders.
Photographed products and applied advanced retouching to comp new products for sales pitches and product demos.
RED Digital Cinema | October 2018 - July 2019
Photographed all product photos in a studio setting using high-resolution cameras. I was also responsible for all image retouching and preparing all image assets for mass distribution. Created additional photo assets consisting of lifestyle photography for social, web, and print.
Created ad assets for worldwide digital & print distribution that generated increased website traffic and sales.
Executed event & trade show graphics.
Aided in product marking placements and ensured markings were in compliance with federal regulations.
Designed dealer marketing assets such as one sheets, brochures, and posters as tools to drive additional sales & showcase brand identity.
Produced new website and product UI/UX comps.
Collaborated on video graphics and utilized Premiere to aid in video production for marketing and internal purposes.
Brainstormed and executed social media creatives and campaigns.
Comped company apparel and promotion products.
Graphic Designer & Marketing Associate
Lin & Jirsa Photography/SLR Lounge | May 2015 - September 2018
Created all graphic assets for the company that was used in widely distributed newsletters, website articles, sale announcements, cross promotions, and more.
Responsible for developing the overall marketing content, strategy, and ad assets that boosted sale profits by an average of 177.8%.
Web Designer, UI/UX Designer, & Project Manager
Lin & Jirsa Photography/SLR Lounge | July 2016 - December 2017
Directed a team of developers to design and execute large scale website features including a photo critiquing platform, photography awards platform, photography education streaming platform, product pages/store design, account settings, and more UI/UX improvements.
Analyzed company decisions and goals and created website features to help increase the primary company goal of new account sign up by ~157%.
Freelance Graphic Designer & Marketing Coordinator
2015 - Present
Created logos and graphic marketing assets for a variety of brands to suit their brand and marketing needs.
Aided in updating brand websites with optimized visuals and content.
Executed marketing strategies to pursue overall brand growth.
Skills
Adobe Creative Suite
Illustrator
Photoshop
Lightroom
InDesign
Premiere
XD
UI/UX/Web Design
Sketch
Basic HTML/CSS
Google Analytics
Social Media Marketing
Content Marketing
Project Management
Microsoft Office
Languages:
Conversational Mandarin
Cantonese
College-level French